Bindas Bol! : Thursday June 26, 2008

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Thursday, October 26, 2006

Paanch

Finger kitne hain haath mai? Counting karo tho...Jab gaal pe kaantaact hoga, print kitne banenge? Bad retailer gets just that.

Once upon a time there were 2 grocers. One was perceived to be good and the other was considered bad. The good one always used to weigh his cereals, pulses, grams etc in such a way that if he had to weigh a kg he would initially place in the weighing pan grams less than a kg and then keep adding to it until it reached the required weight. The bad retailer, on the other hand (with 5 phingers), always rather unconsciously placed much more and then kept removing stuff from the scales until it weighed a kg.

Now, sample this. Customer shoplifts and walks away. But in reality, he is carrying the stuff that he had bought thro’ sensors that scanned at an instant all the merchandise he had. And in no time another sensor identified him, and consequently took payment from his credit card too! This will be possible in a few years from now. Some of us will be making it happen in India. Please don’t try the demo till then. Statutory warning.

Uday, there are lesser no. of items of that product on such a big shelf (low merchandising density of that SKU)… andre customersge biscuitta? (you have a fat margin on that..right?). The store manager of Food World near my house gave a knowing smile.

Watch out this space. PGDSM MIT’s retailCom is getting organized

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